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SFDF

Stars on the Rise: Looking Back at a year in Fashion for Two SFDF Winners

2018 is drawing to a close, and with it, another exciting year in fashion for Korean brands – particularly on the international ...
Spending Holidays

Winter Fun: 3 Ways to Enjoy the Holiday Season in Korea

The roll of the calendar towards the end of the year means frostier weather, reduced daylight and plummeting temperatures – but ...
Holiday Gift

5 Perfect Holiday Gift Ideas at SSF Store

The holiday season is upon us, which means it’s time to think about what gifts to get for your friends and loved ones. For some,...
Hanbok in Everland

Your Guide to Discovering Korean Culture and History at Everland

While the name ‘Everland Theme Park’ perhaps at first makes you think of its state-of-the-art rollercoasters and themed attrac...
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Garosu-gil: The Cutting-edge of Fashion and Style in Seoul

Adorned with towering Gingko trees, Garosu-gil is Seoul’s answer to SoHo in New York or Ginza in Tokyo. Located between Sinsa-do...
Newtro Everland

3 Vintage Highlights from Everland’s Retro Festival

‘Retro’ style is very much in vogue. Recently, vintage trends from the ‘60s and ‘70s have made a comeback in everything fr...
outerwear

5 Key Trends to Look Out For in F/W ‘18’s Outerwear Collections

As winter arrives and temperatures plummet, it might appear that staying as warm as possible and keeping up to date with the lates...
Samsung C&T Newsroom_GRANIT

Garosu-gil’s Newest Hotspot: Swedish Lifestyle Brand GRANIT Opens in Seoul

Located in the stylish district of Gangnam, Garosu-gil is famous for being one of Seoul’s most-visited areas for young fashionis...
Fall Foliage

Three of the Best Places to Enjoy the Fall Foliage in Korea

As autumn takes hold of the Korean peninsula, the dropping temperatures also herald a change in the color of the native foliage, t...
Halloween

Dress Like a Wizard and Eat Like a Zombie at Everland

As the only time of the year when adults can wear outrageous costumes in public freely, and children can indulge in sweets regardl...
Samsung C&T Newsroom_KUHO 19SS Presentation

Urban Chic, Antique Inspiration: KUHO S/S ’19 Collection

On September 8th, womenswear brand KUHO held its latest collection presentation for S/S ’19 during New York Fashion Week. The br...
Plaid

Effortless Styling for All Occasions: Why Plaid is Leading F/W ’18 Fashion

Plaid, or ‘check’ pattern, has seen a resurgence recently thanks to nostalgia for 80s-style and 90s-style prints, as well as d...