KO
- Samsung C&T’s Raemian ranked No. 1 in the apartment category in both the 2026 Korea Customer Satisfaction Index (KCSI) and National Customer Satisfaction Index (NCSI)
- The results highlight Raemian’s continued focus on resident experiences, including Hestia and the Homeniq integrated residential lifestyle platform
A home’s value is shaped by more than its location or design. The quality of its living environment, the services available to residents and the experiences of everyday life all influence how people feel about where they live. In 2026, Samsung C&T Engineering & Construction (E&C) Group’s Raemian ranked No. 1 in the apartment category in both the Korea Customer Satisfaction Index (KCSI) and the National Customer Satisfaction Index (NCSI).
Two Independent Surveys, Two No. 1 Rankings
Raemian’s 2026 results came from two separate customer satisfaction surveys. The Korea Customer Satisfaction Index (KCSI), conducted by Korea Management Association Consulting (KMAC), evaluates customer satisfaction by industry. The National Customer Satisfaction Index (NCSI), developed by the Korea Productivity Center in collaboration with the University of Michigan, is another measure of customer satisfaction across industries.
In the 2026 KCSI, Raemian ranked No. 1 in the apartment category. The brand earned the same ranking in the 2026 NCSI, which covered 314 companies across 80 industries. The result extends Raemian’s record of placing first in the NCSI apartment category every year since the survey began in 1998, marking its 29th consecutive year at the top.
Services Designed for Everyday Life
Raemian has developed services for residents alongside its housing products. In 2005, it introduced Hestia, the apartment industry’s first service brand for residents. Hestia’s programs are organized around four themes: Let’s Play, Let’s Stay, Let’s Learn and Let’s Together. They include lifestyle and enrichment programs, as well as social contribution opportunities, extending resident services beyond basic apartment management.
Hestia has also evolved with technology. The Hestia 2.0 mobile app for after-sales service uses 3D spatial information and virtual reality functions. AI-based image analysis helps assess maintenance requests and assign them to the relevant service engineers.
Samsung C&T’s integrated residential lifestyle platform, Homeniq, combines smart-home technology with residential experiences. Its apartment care service connects residents with professional engineers for repairs and replacements in aging homes.
A Brand Direction Shaped by Changing Expectations
Raemian’s recent brand renewal reflects changing expectations of residential life. In August 2026, Samsung C&T introduced “From Height to Depth” as the brand’s new direction, alongside the slogan “Deepen Your Life, RAEMIAN.” The renewal places greater emphasis on the time, experiences and individual lifestyles that give a home meaning.
The new black-and-white visual identity retains Raemian’s signature three vertical lines while simplifying the overall design. The brand direction also informs residential products and services such as Next Home, Nature Gallery and Hestia.
Through its renewed brand direction, Raemian is bringing greater depth to the residential experience, from the design of living spaces to the services residents use in their daily lives.
