{"id":4570,"date":"2017-05-10T09:30:12","date_gmt":"2017-05-10T00:30:12","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=4570"},"modified":"2023-02-16T17:40:17","modified_gmt":"2023-02-16T08:40:17","slug":"8-seconds-g-dragon-inspire-now-energy-new-summer-collection","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2017-05-8-seconds-g-dragon-inspire-now-energy-new-summer-collection\/","title":{"rendered":"8 Seconds, G-Dragon Inspire &#8216;Here and Now&#8217; Energy in New Summer Collection"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4570\" class=\"elementor elementor-4570\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1eac5a71 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1eac5a71\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fe3ebcf\" data-id=\"2fe3ebcf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f343a7c elementor-widget elementor-widget-text-editor\" data-id=\"f343a7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It\u2019s finally here. And so is the summer swag.<\/p><p><a href=\"https:\/\/news.samsungcnt.com\/en\/bigbangs-g-dragon-8-seconds-embark-landmark-collaboration\/\" target=\"_blank\" rel=\"noopener\">G-Dragon and 8 Seconds\u2019 collaboration<\/a>\u00a0is back with the 2017 GD Summer Collection that brings with it an entirely new fashion trend rife with elaborate motifs, contemporary designs, and even pajama-inspired originals to boot.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-836d150 elementor-widget elementor-widget-image\" data-id=\"836d150\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_1_1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzU5MTEsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzA1XC9TdWJfaW1hZ2VfMV8xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"555\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_1_1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35911\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_1_1-1.jpg 900w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_1_1-1-300x217.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2369b40 elementor-widget elementor-widget-text-editor\" data-id=\"2369b40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>On May 1, fans everywhere converged at the 8 Seconds flagship store in Seoul to celebrate G-Dragon\u2019s third 8 Second collaboration line that\u2019s been available in stores since April 21. But this time G-Dragon came to showcase the beloved collection himself. The event saw a fan meet-and-greet session with the K-pop megastar and the opening of a new 8 Seconds store inside Lotte Young Plaza in Myeong-dong.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cb7e77 elementor-widget elementor-widget-heading\" data-id=\"4cb7e77\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Global Impact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16daede elementor-widget elementor-widget-image\" data-id=\"16daede\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_2_1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzU5MTIsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzA1XC9TdWJfaW1hZ2VfMl8xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"555\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_2_1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35912\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_2_1-1.jpg 900w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_2_1-1-300x217.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6f0632 elementor-widget elementor-widget-text-editor\" data-id=\"a6f0632\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Though the initial GD Collection just debuted last fall in 2016, it\u2019s quickly captured the wide attention of fashion trend-setters in Korea and even\u00a0<a href=\"https:\/\/news.samsungcnt.com\/en\/8-seconds-brings-k-fashion-shanghai-new-flagship-store\/\" target=\"_blank\" rel=\"noopener\">China<\/a>. The successful launch in both countries is in part due to unprecedented participation with a K-fashion brand by, arguably, Big Bang\u2019s most creative mind. He also assists in the apparel\u2019s design and production process.<\/p><p>Since the initial launch, young fashionistas clamored to get their hands on leathery bomber jackets and elaborate graphic sweatshirts from the two available ranges \u2013 8 X G-Dragon and 8 X GD\u2019s Pick. The highly successful clothing sales also spilled over to footwear and accessories like casual jewelry and canvas bags.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-deb7c56 elementor-widget elementor-widget-heading\" data-id=\"deb7c56\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mix and Match Design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0cadd1 elementor-widget elementor-widget-image\" data-id=\"f0cadd1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_3_1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzU5MTMsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzA1XC9TdWJfaW1hZ2VfM18xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"922\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_3_1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35913\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_3_1-1.jpg 900w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_3_1-1-250x300.jpg 250w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_3_1-1-853x1024.jpg 853w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f572316 elementor-widget elementor-widget-text-editor\" data-id=\"f572316\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This summer, as the acclaimed recording artist\u2019s appeal extends into\u00a0<a href=\"http:\/\/www.koreaherald.com\/view.php?ud=20160808000840\" target=\"_blank\" rel=\"noopener\">China\u2019s fashion industry<\/a>, his presence as a global style icon, once again, takes center stage. His \u201cdaily look\u201d fashion items allow fashionistas everywhere a chance to easily capture his style. 8 Seconds and G-Dragon\u2019s aim to create everyday attire that is unbound by time and place releases the idea that going business casual in a relaxed setting or turning sporty in a formal one is possible and even cool. G-Dragon cool.<\/p><p>The versatile design follows a \u201cgenderless\u201d trend that gives the freedom to mix and match distinctive styles within the same collection that boasts graphic stylized tops and street casual evening time pants.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b71297e elementor-widget elementor-widget-heading\" data-id=\"b71297e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Live #my8seconds Campaign<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e4e4ff elementor-widget elementor-widget-image\" data-id=\"5e4e4ff\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_4_1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzU5MTQsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzA1XC9TdWJfaW1hZ2VfNF8xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"384\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_4_1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35914\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_4_1-1.jpg 900w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_4_1-1-300x150.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-232819a elementor-widget elementor-widget-text-editor\" data-id=\"232819a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As every fresh collection deserves an equally flashy campaign, this line is no different. The latest #my8seconds campaign inspires the young generation to \u201clive your 8 seconds,\u201d fully in the moment and freely expressive, as narrated in a\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=ReIXpHm2_Dk&amp;feature=youtu.be\" target=\"_blank\" rel=\"noopener\">7-video series by the accomplished music producer<\/a>. Sultry photos of the K-pop idol also embody the message to truly capture the moment and explore the \u201chere and now.\u201d 8 Seconds also invites fans to participate in the message by sharing on social media how they live their 8 seconds while including the hashtag, #my8seconds.<\/p><p>For those offline and at stores, customers spending over 80,000KRW will be eligible to receive an 8 Seconds logo-shaped selfie lamp (subject to availability). In addition, 9 stores in Korea, from Gangnam to Busan, will feature posh G-Dragon Fitting Rooms to try on the daily outfits influenced by the music icon.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bec6138 elementor-widget elementor-widget-image\" data-id=\"bec6138\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_5_1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzU5MTUsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzA1XC9TdWJfaW1hZ2VfNV8xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"384\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_5_1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35915\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_5_1-1.jpg 900w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/05\/Sub_image_5_1-1-300x150.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ed42fc elementor-widget elementor-widget-text-editor\" data-id=\"7ed42fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can find G-Dragon\u2019s exclusive fashion wear in retail stores across Korea and online at the official\u00a0<a href=\"http:\/\/www.ssfshop.com\/main\" target=\"_blank\" rel=\"noopener\">SSF Shop<\/a>, Samsung C&amp;T Fashion Group\u2019s online shopping mall.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>It\u2019s finally here. And so is the summer swag. G-Dragon and 8 Seconds\u2019 collaboration\u00a0is back with the 2017 GD Summer Collection that brings with it an entirely new fashion trend rife with elaborate motifs, contemporary designs, and even pajama-inspired originals to boot. On May 1, fans everywhere converged at the 8 Seconds flagship store in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4576,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[2743,2744,1067,2292,193,70,2745,2746,2747,722,90,353,124,131],"class_list":["post-4570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-my8seconds","tag-2017-gd-summer-collection","tag-8-seconds","tag-campaign","tag-fashion","tag-fashion-group","tag-g-dragon","tag-gd","tag-gd-collection","tag-samsung","tag-samsung-ct","tag-samsung-ct-fashion-group","tag-samsung-fashion","tag-ssf"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 Seconds, G-Dragon Inspire &#039;Here and Now&#039; Energy in New Summer Collection - Samsung C&amp;T Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2017-05-8-seconds-g-dragon-inspire-now-energy-new-summer-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Seconds, G-Dragon Inspire &#039;Here and Now&#039; Energy in New Summer Collection - Samsung C&amp;T Newsroom\" \/>\n<meta property=\"og:description\" content=\"It\u2019s finally here. And so is the summer swag. G-Dragon and 8 Seconds\u2019 collaboration\u00a0is back with the 2017 GD Summer Collection that brings with it an entirely new fashion trend rife with elaborate motifs, contemporary designs, and even pajama-inspired originals to boot. 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