{"id":52547,"date":"2025-11-07T14:25:49","date_gmt":"2025-11-07T05:25:49","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=52547"},"modified":"2025-11-07T14:25:50","modified_gmt":"2025-11-07T05:25:50","slug":"8seconds-expands-the-k-pop-universe-with-k-pop-demon-hunters-collaboration","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2025-11-8seconds-expands-the-k-pop-universe-with-k-pop-demon-hunters-collaboration\/","title":{"rendered":"8seconds Expands the K-Pop Universe with \u2018K-Pop Demon Hunters\u2019 Collaboration"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>Samsung C&amp;T Fashion Group\u2019s 8seconds unveils collaboration with the Netflix hit K-pop Demon Hunters, presenting idol-inspired styles that bring the animated world into real life<\/li>\n\n\n\n<li>The lineup includes character-themed pieces, Korean-inspired designs, and an immersive pop-up experience in Seoul\u2019s Seongsu district<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/1200px-8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1024x536.jpg\" alt=\"Composite image showing the 8seconds x K-Pop Demon Hunters collaboration. On the left, the Stage35 pop-up store in Seongsu is framed by bright purple neon lights and displays branded merchandise. On the right, three models wear pieces from the collection, including a \u201cSaja Boys\u201d graphic T-shirt, a \u201cHuntrix\u201d sweatshirt, and a \u201cDerpy\u201d top, styled in bold, street-inspired looks against a vibrant digital backdrop.\" class=\"wp-image-52548\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/1200px-8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1024x536.jpg 1024w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/1200px-8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-500x262.jpg 500w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/1200px-8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-768x402.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/1200px-8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">8seconds launches its K-Pop Demon Hunters collaboration, featuring character-inspired apparel and accessories alongside an immersive pop-up store at Stage35 in Seongsu<\/figcaption><\/figure>\n\n\n\n<p>Samsung C&amp;T Fashion Group\u2019s casualwear brand 8seconds has launched a collaboration with Netflix\u2019s global hit K-Pop Demon Hunters, unveiling a collection that translates the animated film\u2019s dynamic energy into real-life fashion. The brand also announced the opening of a themed pop-up store in Seoul\u2019s Seongsu district from November 7 to 19, offering fans an immersive experience that bridges pop culture and K-fashion.<\/p>\n\n\n\n<p>The animated film, set in Korea, tells the story of a K-pop girl group that battles evil spirits through music and unity. Since its release, it has become one of Netflix\u2019s most-watched titles worldwide, with its original soundtrack also topping the Billboard Singles and Album charts.<\/p>\n\n\n\n<p>Through this collaboration, 8seconds continues to expand the film\u2019s creative universe while reinforcing its position as a leading K-fashion brand with global reach. By translating the energy and identity of K-pop and animation into real-life fashion, the brand connects fans and consumers across cultures.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">From First Drop to Global Momentum<\/h2>\n\n\n\n<p>The K-Pop Demon Hunters collaboration brings to life the distinct fashion of the film\u2019s idol groups \u201cHuntrix\u201d and \u201cSaja Boys.\u201d Each piece reflects their bold, energetic style, merging fantasy with streetwear sensibility.<\/p>\n\n\n\n<div class=\"wp-block-cb-carousel-v2 cb-carousel-block\" data-cb-slides-per-view=\"1\" data-cb-slides-per-group=\"1\" data-cb-space-between=\"19\" data-cb-speed=\"300\" data-cb-navigation=\"true\" data-cb-pagination=\"true\" data-cb-loop=\"true\" data-cb-autoplay=\"true\" data-cb-autoplay-speed=\"3000\" data-cb-breakpoints=\"{&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1}}\"><div class=\"swiper\"><div class=\"cb-wrapper swiper-wrapper\">\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"785\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1-785x1024.jpg\" alt=\"Close-up of a model wearing a purple baseball cap embroidered with the word \u201cHuntrix\u201d from the 8seconds x K-Pop Demon Hunters collection. She pairs it with a white collared top and silver earrings, posing against a city-inspired digital backdrop.\" class=\"wp-image-52557\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1-785x1024.jpg 785w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1-383x500.jpg 383w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1-768x1002.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1-1178x1536.jpg 1178w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-1-1.jpg 1380w\" sizes=\"(max-width: 785px) 100vw, 785px\" \/><figcaption class=\"wp-element-caption\">Model wears the K-Pop Demon Hunters collaboration \u201cHuntrix\u201d cap from 8seconds, styled with a minimalist white top for a modern streetwear look<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"785\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2-785x1024.jpg\" alt=\"Male model wearing a white T-shirt printed with \u201cSaja Boys\u201d artwork from the 8seconds x K-Pop Demon Hunters collaboration, layered over a red plaid shirt and styled with black jeans and a silver chain accessory against an industrial background.\" class=\"wp-image-52550\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2-785x1024.jpg 785w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2-383x500.jpg 383w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2-768x1002.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2-1178x1536.jpg 1178w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-2.jpg 1380w\" sizes=\"(max-width: 785px) 100vw, 785px\" \/><figcaption class=\"wp-element-caption\">Model showcases the 8seconds \u201cSaja Boys\u201d graphic T-shirt layered over a plaid shirt, combining the film\u2019s dynamic energy with everyday street fashion<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><div class=\"cb-pagination swiper-pagination\"><\/div><div class=\"cb-button-prev swiper-button-prev\"><\/div><div class=\"cb-button-next swiper-button-next\"><\/div><\/div>\n\n\n\n<p>The lineup includes long coats, short padded jackets, leather and denim skirts, argyle knits, and check shirts, all styled to mirror the dynamic fashion of the two groups. Fans will also meet \u201cDuffy,\u201d a tiger character making its first appearance in this collaboration, featured on T-shirts, knits, and pajama sets. Each piece blends fandom expression with local design identity, showcasing 8seconds\u2019 creativity in connecting culture and fashion.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3-1024x683.jpg\" alt=\"Female model sitting on a metallic platform wearing a black \u201cDerpy\u201d T-shirt from the 8seconds x K-Pop Demon Hunters collection. The outfit is paired with a gray long-sleeve inner top, a long dark denim skirt, and black knee-high boots against a minimalist light background.\" class=\"wp-image-52551\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3-1024x683.jpg 1024w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3-500x333.jpg 500w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3-768x512.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3-1536x1024.jpg 1536w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-3.jpg 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Model wears the \u201cDerpy\u201d graphic T-shirt from 8seconds\u2019 K-Pop Demon Hunters collaboration, styled with a layered top, long denim skirt, and boots for a sleek, modern look<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Character Design Meets Korean Motifs<\/h2>\n\n\n\n<p>The collaboration highlights Korean-inspired details and craftsmanship throughout its accessory line. Items include a Huntrix logo cotton shoulder bag, a Saja Boys keyring cap, and accessories that reinterpret traditional design elements such as norigae charms, lucky pouch-style bags, and mother-of-pearl patterned sock boxes.<\/p>\n\n\n\n<p>These designs celebrate both the fandom and the roots of Korean culture, adding a unique touch that distinguishes the collaboration. The result is a collection that seamlessly merges playful storytelling with the contemporary sensibility of 8seconds.<\/p>\n\n\n\n<div class=\"wp-block-cb-carousel-v2 cb-carousel-block\" data-cb-slides-per-view=\"1\" data-cb-slides-per-group=\"1\" data-cb-space-between=\"20\" data-cb-speed=\"300\" data-cb-navigation=\"true\" data-cb-pagination=\"true\" data-cb-loop=\"true\" data-cb-autoplay=\"true\" data-cb-autoplay-speed=\"3000\" data-cb-breakpoints=\"{&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1}}\"><div class=\"swiper\"><div class=\"cb-wrapper swiper-wrapper\">\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-4-819x1024.jpg\" alt=\"Promotional image showing three animated characters from K-Pop Demon Hunters representing the girl group \u201cHuntrix.\u201d They wear colorful performance outfits against a pink and purple gradient background with the logos of Netflix, K-Pop Demon Hunters, and 8seconds displayed below.\" class=\"wp-image-52552\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-4-819x1024.jpg 819w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-4-400x500.jpg 400w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-4-768x960.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-4.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><figcaption class=\"wp-element-caption\">Promotional artwork featuring \u201cHuntrix,\u201d the main girl group from K-Pop Demon Hunters, as part of the 8seconds collaboration campaign<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-5-819x1024.jpg\" alt=\"Promotional image featuring \u201cDuffy,\u201d a large blue tiger character from K-Pop Demon Hunters, with a small black hat-wearing creature on its head. The Netflix, K-Pop Demon Hunters, and 8seconds logos appear below on a purple gradient background.\" class=\"wp-image-52553\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-5-819x1024.jpg 819w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-5-400x500.jpg 400w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-5-768x960.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-5.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><figcaption class=\"wp-element-caption\">Character \u201cDuffy,\u201d the tiger mascot from K-Pop Demon Hunters, appears in the 8seconds collaboration campaign introducing new character-themed designs<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><div class=\"cb-pagination swiper-pagination\"><\/div><div class=\"cb-button-prev swiper-button-prev\"><\/div><div class=\"cb-button-next swiper-button-next\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Immersive Pop-Up Experience in Seongsu<\/h2>\n\n\n\n<p>To celebrate the collaboration, 8seconds will open a pop-up store at Stage35 in Seongsu from November 7 to 19. The space recreates iconic scenes from K-Pop Demon Hunters, including the concert venues and rooms of \u201cHuntrix\u201d and \u201cSaja Boys.\u201d Visitors can experience interactive installations and exclusive events that bring the story and style of the film into reality.<\/p>\n\n\n\n<div class=\"wp-block-cb-carousel-v2 cb-carousel-block\" data-cb-slides-per-view=\"1\" data-cb-slides-per-group=\"1\" data-cb-space-between=\"20\" data-cb-speed=\"300\" data-cb-navigation=\"true\" data-cb-pagination=\"true\" data-cb-loop=\"true\" data-cb-autoplay=\"true\" data-cb-autoplay-speed=\"3000\" data-cb-breakpoints=\"{&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1}}\"><div class=\"swiper\"><div class=\"cb-wrapper swiper-wrapper\">\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6-768x1024.jpg\" alt=\"A three-story brick building housing the 8seconds x K-Pop Demon Hunters pop-up store at Stage35 in Seongsu. The storefront features purple neon lighting and large display windows showing collaboration merchandise and decorations inside.\" class=\"wp-image-52554\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6-768x1024.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6-375x500.jpg 375w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6-1152x1536.jpg 1152w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6-1536x2048.jpg 1536w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-6.jpg 1852w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><figcaption class=\"wp-element-caption\">Exterior view of the K-Pop Demon Hunters pop-up store at Stage35 in Seongsu, decorated with neon-lit 8seconds signage and themed interiors visible from the street<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7-768x1024.jpg\" alt=\"Interior photo of the 8seconds x K-Pop Demon Hunters pop-up store showing colorful wall projections and digital artwork of \u201cHuntrix\u201d and \u201cSaja Boys\u201d alongside the Netflix collaboration branding.\" class=\"wp-image-52555\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7-768x1024.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7-375x500.jpg 375w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7-1152x1536.jpg 1152w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7-1536x2048.jpg 1536w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-7.jpg 1852w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><figcaption class=\"wp-element-caption\">Inside the Stage35 pop-up, themed displays featuring \u201cHuntrix\u201d and \u201cSaja Boys\u201d create an immersive environment inspired by K-Pop Demon Hunters<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8-768x1024.jpg\" alt=\"Display installation inside the 8seconds x K-Pop Demon Hunters pop-up store showing three full-size standees of \u201cHuntrix\u201d characters posed in dynamic battle stances against a backdrop resembling a cityscape from the film.\" class=\"wp-image-52556\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8-768x1024.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8-375x500.jpg 375w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8-1152x1536.jpg 1152w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8-1536x2048.jpg 1536w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2025\/11\/8seconds-Expands-the-K-Pop-Universe-with-\u2018K-Pop-Demon-Hunters-Collaboration-8.jpg 1852w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><figcaption class=\"wp-element-caption\">Life-size cutouts of \u201cHuntrix\u201d characters from K-Pop Demon Hunters greet visitors inside the 8seconds pop-up store, recreating the film\u2019s action scenes in vivid detail<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><div class=\"cb-pagination swiper-pagination\"><\/div><div class=\"cb-button-prev swiper-button-prev\"><\/div><div class=\"cb-button-next swiper-button-next\"><\/div><\/div>\n\n\n\n<p>\u201cThrough this collaboration, 8seconds focused on creatively reinterpreting the fashion styles of the film\u2019s protagonists,\u201d said Koh Hee-jin, Executive Vice President of Samsung C&amp;T Fashion Group and Head of the 8seconds Division. \u201cThe Seongsu pop-up store will further enhance this experience, allowing visitors to step directly into the world of K-Pop Demon Hunters.\u201d<\/p>\n\n\n\n<p>Fans can also explore the K-Pop Demon Hunters collaboration at 8seconds stores nationwide and online at <a href=\"https:\/\/www.ssfshop.com\/main\" target=\"_blank\" rel=\"noreferrer noopener\">ssfshop.com<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Samsung C&amp;T Fashion Group\u2019s casualwear brand 8seconds has launched a collaboration with Netflix\u2019s global hit K-Pop Demon Hunters, unveiling a collection that translates the animated film\u2019s dynamic energy into real-life fashion. The brand also announced the opening of a themed pop-up store in Seoul\u2019s Seongsu district from November 7 to 19, offering fans an immersive [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":52548,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-52547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8seconds Expands the K-Pop Universe with \u2018K-Pop Demon Hunters\u2019 Collaboration - Samsung C&amp;T Newsroom<\/title>\n<meta name=\"description\" content=\"8seconds introduces new collaboration with Netflix\u2019s K-Pop Demon Hunters, featuring new character-inspired looks, Korean-style accessories, and a themed pop-up store in 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