{"id":53959,"date":"2026-10-30T10:35:45","date_gmt":"2026-10-30T01:35:45","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=53959"},"modified":"2026-10-30T10:35:46","modified_gmt":"2026-10-30T01:35:46","slug":"rapido-golf-opens-flagship-store-in-shanghais-historic-shangxianfang","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2026-10-rapido-golf-opens-flagship-store-in-shanghais-historic-shangxianfang\/","title":{"rendered":"RAPIDO GOLF Opens Flagship Store in Shanghai\u2019s Historic Shangxianfang"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>RAPIDO GOLF will open a flagship store in Shangxianfang, a historic architectural complex near Shanghai\u2019s Xintiandi, on October 23<\/li>\n\n\n\n<li>The store pairs the site\u2019s century-old Shikumen architecture with the brand\u2019s luxury hybrid city golfwear, designed for life on and off the course<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/1200px-RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang-1024x536.jpg\" alt=\"RAPIDO GOLF\u2019s Shanghai flagship store in Shangxianfang, a historic Shikumen complex on Huaihai Middle Road\" class=\"wp-image-53960\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/1200px-RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang-1024x536.jpg 1024w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/1200px-RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang-500x262.jpg 500w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/1200px-RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang-768x402.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/1200px-RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">RAPIDO GOLF\u2019s Shanghai flagship store in Shangxianfang, a historic Shikumen complex on Huaihai Middle Road<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Samsung C&amp;T Fashion Group\u2019s Golf lifestyle brand RAPIDO GOLF will open its flagship store on October 23 at Shangxianfang, a historic architectural complex near Shanghai\u2019s Xintiandi. Located at 368 Huaihai Middle Road, the store brings the brand to a prominent commercial district where Shanghai\u2019s traditional character meets global trends.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Built in the 1920s, Shangxianfang is a representative example of Shikumen architecture. It has been designated a Shanghai Outstanding Historical Building and a protected cultural relic. In this historic setting, RAPIDO GOLF will introduce its approach to golfwear that moves between the course and everyday life.<\/p>\n\n\n\n<div class=\"wp-block-cb-carousel-v2 cb-carousel-block\" data-cb-slides-per-view=\"1\" data-cb-slides-per-group=\"1\" data-cb-space-between=\"15\" data-cb-speed=\"300\" data-cb-navigation=\"true\" data-cb-pagination=\"true\" data-cb-loop=\"true\" data-cb-autoplay=\"true\" data-cb-autoplay-speed=\"3000\" data-cb-breakpoints=\"{&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1}}\"><div class=\"swiper\"><div class=\"cb-wrapper swiper-wrapper\">\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_1-683x1024.jpg\" alt=\"RAPIDO GOLF\u2019s Shanghai flagship store sits within Shangxianfang\u2019s historic red-brick Shikumen architecture\" class=\"wp-image-53961\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_1-683x1024.jpg 683w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_1-333x500.jpg 333w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_1-768x1152.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_1.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">RAPIDO GOLF\u2019s Shanghai flagship store sits within Shangxianfang\u2019s historic red-brick Shikumen architecture<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_2-683x1024.jpg\" alt=\"The RAPIDO GOLF entrance blends contemporary retail design with Shangxianfang\u2019s historic stonework and brick fa\u00e7ade\" class=\"wp-image-53962\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_2-683x1024.jpg 683w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_2-333x500.jpg 333w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_2-768x1152.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_2.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">The RAPIDO GOLF entrance blends contemporary retail design with Shangxianfang\u2019s historic stonework and brick fa\u00e7ade<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><div class=\"cb-pagination swiper-pagination\"><\/div><div class=\"cb-button-prev swiper-button-prev\"><\/div><div class=\"cb-button-next swiper-button-next\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Golfwear for the City and the Fairway<\/strong><strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Under the slogan \u201cAbove the City, Beyond the Fairway,\u201d RAPIDO GOLF offers luxury hybrid city tech golfwear that combines functionality with refined silhouettes. The brand presents a balanced lifestyle for both the pace of urban life and movement on the golf course.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOpening a flagship store that reflects our brand identity in Shangxianfang, where Shanghai\u2019s history and modern sensibility meet, is especially meaningful,\u201d a RAPIDO GOLF representative said. \u201cWe aim to develop the store into a cultural hub where customers can experience RAPIDO GOLF\u2019s urban, refined tech golf style in a 100-year-old setting.\u201d<\/p>\n\n\n\n<div class=\"wp-block-cb-carousel-v2 cb-carousel-block\" data-cb-slides-per-view=\"1\" data-cb-slides-per-group=\"1\" data-cb-space-between=\"15\" data-cb-speed=\"300\" data-cb-navigation=\"true\" data-cb-pagination=\"true\" data-cb-loop=\"true\" data-cb-autoplay=\"true\" data-cb-autoplay-speed=\"3000\" data-cb-breakpoints=\"{&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1}}\"><div class=\"swiper\"><div class=\"cb-wrapper swiper-wrapper\">\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_3-683x1024.jpg\" alt=\"A sculptural display of golf-ball forms creates a focal point inside the RAPIDO GOLF flagship store\" class=\"wp-image-53963\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_3-683x1024.jpg 683w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_3-333x500.jpg 333w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_3-768x1152.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_3.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">A sculptural display of golf-ball forms creates a focal point inside the RAPIDO GOLF flagship store<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_4-683x1024.jpg\" alt=\"RAPIDO GOLF apparel and accessories are displayed beneath the historic brick archway inside Shangxianfang\" class=\"wp-image-53964\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_4-683x1024.jpg 683w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_4-333x500.jpg 333w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_4-768x1152.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_4.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">RAPIDO GOLF apparel and accessories are displayed beneath the historic brick archway inside Shangxianfang<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide-v2 cb-slide swiper-slide\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_5-683x1024.jpg\" alt=\"A RAPIDO GOLF shoe is displayed on a miniature putting-green stand beneath the brand\u2019s interior signage\" class=\"wp-image-53965\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_5-683x1024.jpg 683w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_5-333x500.jpg 333w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_5-768x1152.jpg 768w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2026\/10\/RAPIDO-GOLF-Opens-Flagship-Store-in-Shanghais-Historic-Shangxianfang_5.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">A RAPIDO GOLF shoe is displayed on a miniature putting-green stand beneath the brand\u2019s interior signage<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><div class=\"cb-pagination swiper-pagination\"><\/div><div class=\"cb-button-prev swiper-button-prev\"><\/div><div class=\"cb-button-next swiper-button-next\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Golf Lifestyle Brand for the Course and the City<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">RAPIDO GOLF began as the golf line of RAPIDO, an urban premium fashion sports brand introduced to China by Samsung Fashion in 1998. It opened its first standalone store in August 2023. By combining contemporary style and functionality, the brand has established itself as a golf lifestyle label for both the course and the city.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Located at 368 Huaihai Middle Road in Shanghai\u2019s Huangpu District (\u4e0a\u6d77\u5e02\u9ec4\u6d66\u533a\u6dee\u6d77\u4e2d\u8def368\u53f7\u5c1a\u8d24\u574a), the RAPIDO GOLF Shanghai Flagship Store welcomes customers daily from 10 a.m. to 10 p.m.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Samsung C&amp;T Fashion Group\u2019s Golf lifestyle brand RAPIDO GOLF will open its flagship store on October 23 at Shangxianfang, a historic architectural complex near Shanghai\u2019s Xintiandi. Located at 368 Huaihai Middle Road, the store brings the brand to a prominent commercial district where Shanghai\u2019s traditional character meets global trends. Built in the 1920s, Shangxianfang is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":53960,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-53959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RAPIDO GOLF Opens Flagship Store in Shanghai\u2019s Historic Shangxianfang - Samsung C&amp;T Newsroom<\/title>\n<meta name=\"description\" content=\"RAPIDO GOLF opens a flagship store in Shanghai\u2019s historic Shangxianfang, bringing its luxury hybrid city golfwear to a landmark setting on Huaihai Middle Road.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2026-10-rapido-golf-opens-flagship-store-in-shanghais-historic-shangxianfang\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RAPIDO GOLF Opens Flagship Store in Shanghai\u2019s Historic Shangxianfang - Samsung C&amp;T Newsroom\" \/>\n<meta property=\"og:description\" content=\"RAPIDO GOLF opens a flagship store in Shanghai\u2019s historic Shangxianfang, bringing its luxury hybrid city golfwear to a landmark setting on Huaihai Middle Road.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2026-10-rapido-golf-opens-flagship-store-in-shanghais-historic-shangxianfang\/\" \/>\n<meta property=\"og:site_name\" content=\"Samsung C&amp;T Newsroom\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-30T01:35:45+00:00\" \/>\n<meta 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