{"id":6701,"date":"2017-10-27T12:00:00","date_gmt":"2017-10-27T03:00:00","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=6701"},"modified":"2023-02-16T17:39:43","modified_gmt":"2023-02-16T08:39:43","slug":"samsung-cts-accra-office-unlocking-the-potential-of-west-africa","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/trading-investment\/2017-10-samsung-cts-accra-office-unlocking-the-potential-of-west-africa\/","title":{"rendered":"Samsung C&#038;T\u2019s Accra Office: Unlocking the Potential of West Africa"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6701\" class=\"elementor elementor-6701\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72511ab8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72511ab8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7b71ba28\" data-id=\"7b71ba28\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cce8ca0 elementor-widget elementor-widget-text-editor\" data-id=\"cce8ca0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><em>This is the fifth installment in a series of articles profiling the people and the businesses at Samsung C&amp;T\u2019s branch offices around the world. The following story focuses on Samsung C&amp;T\u2019s office in Accra, Ghana. Please refer to the fourth installment for information about Samsung C&amp;T\u2019s office in\u00a0<a href=\"https:\/\/news.samsungcnt.com\/en\/samsung-cts-lima-office-reborn-taking-land-opportunity\/\" target=\"_blank\" rel=\"noopener\">Lima, Peru<\/a>.<\/em><\/p><p>Traveling the vast region of West Africa can take a lot of time. It\u2019s a big chunk of the African continent and includes more than a dozen countries. Now, think of that entire expanse as territory that you cover for business, and you\u2019ll get an idea of what challenges Samsung C&amp;T Trading &amp; Investment Group\u2019s Accra office is up against.<\/p><p>Accra is the capital of Ghana and a coastal city, opening up south toward the Gulf of Guinea. You might think that the Accra office would be quite sizeable given the giant market that it covers, but it\u2019s just eight employees who oversee West Africa as a whole, with additional support from two members at\u00a0<a href=\"https:\/\/news.samsungcnt.com\/en\/standing-on-a-springboard-the-gateway-to-west-africa\/\" target=\"_blank\" rel=\"noopener\">Senegal\u2019s Dakar office<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2d15e0 elementor-widget elementor-widget-image\" data-id=\"d2d15e0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/10\/ready01-4-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzUxOTcsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzEwXC9yZWFkeTAxLTQtMS5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"236\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready01-4-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35197\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready01-4-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready01-4-1-300x92.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aadde41 elementor-widget elementor-widget-heading\" data-id=\"aadde41\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Accra\u2019s Foundational Blocks<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef80ef1 elementor-widget elementor-widget-text-editor\" data-id=\"ef80ef1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>At the helm of the Accra office is General Manager Kyung-gil Yi, who has been in Ghana since 2014. \u201cGhana is actually the first country that I visited on a business trip after joining the company in 1998. It left a lasting impression at the time, but I never imagined I would become the head of this office,\u201d Yi said.\u00a0<\/p><p>In addition to overseeing general operations, Yi also takes on large-scale infrastructure project organizing in the fields of power transmission, medical facilities, and transportation. Some of the recent projects include building a hospital in Cameroon, marine infrastructure in Senegal, irrigation dam in Mali, and a city hall building in Sierra Leone. These take Yi from one corner of West Africa to another.<\/p><p>The General Manager is tasked with the seemingly impossible job of developing and managing business in Ghana and its neighboring countries, and even beyond the boundaries of West Africa. Yi estimates he\u2019s typically on the road for about three weeks every month.<\/p><p>But the fruit of all this hard work is very tangible. It\u2019s what makes working on such massive projects attractive. \u201cAs a member of the project team, I feel very proud when something that starts out as a project idea becomes a reality, and we\u2019re awarded a contract,\u201d Assistant Manager Paul Bego said.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d6c425 elementor-widget elementor-widget-image\" data-id=\"1d6c425\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice01_Final_4-1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzUxOTksInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzEwXC9yZWFkeTAzX0FjY3JhT2ZmaWNlMDFfRmluYWxfNC0xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"899\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice01_Final_4-1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35199\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice01_Final_4-1-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice01_Final_4-1-1-256x300.jpg 256w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice01_Final_4-1-1-875x1024.jpg 875w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5545ddb elementor-widget elementor-widget-heading\" data-id=\"5545ddb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Planning to Perfection<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1e75cc elementor-widget elementor-widget-text-editor\" data-id=\"f1e75cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Extensive travel is part of everyone\u2019s regular routine due to the expansive area the office covers. Along with project organizing, trading mining chemicals is another key area of business for the Accra office. That\u2019s because West Africa boasts an abundance of natural resources, making it an optimal area for mining, which requires a constant supply of mining chemicals to extract precious metals and industrial minerals. Senior Manager Hyung-seok Kim handles the complicated planning and coordination process for the chemicals to ensure they get shipped to clients spread out across multiple countries.<\/p><p>Having nearly two dozen mines to deliver to, Kim works closely with logistics partners who will guarantee timely shipments of the volume requested. It\u2019s no easy feat, but attention to details is what has helped increase Samsung C&amp;T\u2019s market share in Africa. The once latecomer has now secured a competitive edge not only with its supply system but safety management procedures provided along with its products. Business generated by the Accra office in mining chemicals now accounts for more than half of Samsung C&amp;T\u2019s overall sales in this field.<\/p><p>\u201cNow in the African market, I would say that other competitors recognize us, and clients have come to prefer Samsung C&amp;T over other companies,\u201d Kim said. He\u2019s not the only one who\u2019s proud of the progress made.<\/p><p>\u201cFrom the time that I joined up until now, we\u2019ve seen a lot of increase in business. So I\u2019m very proud. We\u2019ve added a lot of mines, and it\u2019s great to see that a business I was part of for five years is growing,\u201d Richard Donkor, an assistant manager who works with Kim on chemicals trading, added.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26d2ef3 elementor-widget elementor-widget-image\" data-id=\"26d2ef3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice02_Final-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzUyMDAsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzEwXC9yZWFkeTAzX0FjY3JhT2ZmaWNlMDJfRmluYWwtMS5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"577\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice02_Final-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35200\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice02_Final-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice02_Final-1-300x225.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7d8c9a elementor-widget elementor-widget-heading\" data-id=\"a7d8c9a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Moving Forward as One<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-213242a elementor-widget elementor-widget-text-editor\" data-id=\"213242a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Getting everyone together in the same room is more difficult than expected at the Accra office. More often than not, employees are on business trips to different countries or out meeting clients. But that doesn\u2019t mean the office lacks a sense of solidarity.<\/p><p>Outside of the office, General Manager Yi and Senior Manager Kim are like close friends. They\u2019re also neighbors, and their families spend a lot of time together as well.<\/p><p>Under their leadership, other employees also share a joint vision. They all understand a plethora of opportunities are still waiting to be uncovered in the vast African market, and that they have the tools at their disposal to further cultivate promising industries.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36790e0 elementor-widget elementor-widget-image\" data-id=\"36790e0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice03_Final-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzUyMDEsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMTdcLzEwXC9yZWFkeTAzX0FjY3JhT2ZmaWNlMDNfRmluYWwtMS5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"857\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice03_Final-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-35201\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice03_Final-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice03_Final-1-269x300.jpg 269w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2017\/10\/ready03_AccraOffice03_Final-1-918x1024.jpg 918w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>This is the fifth installment in a series of articles profiling the people and the businesses at Samsung C&amp;T\u2019s branch offices around the world. The following story focuses on Samsung C&amp;T\u2019s office in Accra, Ghana. Please refer to the fourth installment for information about Samsung C&amp;T\u2019s office in\u00a0Lima, Peru. Traveling the vast region of West [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[2497,1805,2469,2498,2499,2500,1239,1242,2285,2501,90,354,1814,342,163,166,2353,2287,2288,187,1818,1683,2502],"class_list":["post-6701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trading-investment","tag-accra","tag-chemicals","tag-commodities","tag-ghana","tag-living-industries","tag-metals","tag-mining","tag-mining-chemicals","tag-natural-resources","tag-project-organizing","tag-samsung-ct","tag-samsung-ct-ti-group","tag-samsung-ct-trading-and-investment-group","tag-samsung-ct-trading-group","tag-samsung-trading","tag-steel","tag-subsidiary","tag-ti","tag-ti-group","tag-trading","tag-trading-and-investment-group","tag-trading-group","tag-west-africa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Samsung C&amp;T\u2019s Accra Office: Unlocking the Potential of West Africa - Samsung C&amp;T Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.samsungcnt.com\/en\/features\/trading-investment\/2017-10-samsung-cts-accra-office-unlocking-the-potential-of-west-africa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Samsung C&amp;T\u2019s Accra Office: Unlocking the Potential of West Africa - Samsung C&amp;T Newsroom\" \/>\n<meta property=\"og:description\" content=\"This is the fifth installment in a series of articles profiling the people and the businesses at Samsung C&amp;T\u2019s branch offices around the world. The following story focuses on Samsung C&amp;T\u2019s office in Accra, Ghana. Please refer to the fourth installment for information about Samsung C&amp;T\u2019s office in\u00a0Lima, Peru. 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