{"id":8781,"date":"2018-04-06T17:56:55","date_gmt":"2018-04-06T08:56:55","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=8781"},"modified":"2023-02-21T21:40:21","modified_gmt":"2023-02-21T12:40:21","slug":"fashion-statement-celebrating-10-corso-como-seouls-10th-anniversary","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-04-fashion-statement-celebrating-10-corso-como-seouls-10th-anniversary\/","title":{"rendered":"A Fashion Statement: Celebrating 10 Corso Como Seoul\u2019s 10th Anniversary"},"content":{"rendered":"\t\t
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In March 2008, fashion fans in Korea were presented a special treat when 10 Corso Como Seoul in Cheongdam-dong finally opened its doors. Not only did the store bring luxurious collections to shoppers, but as the first concept store in Korea, the unveiling of 10 Corso Como Seoul also represented a new chapter in the development of Korea\u2019s fashion industry.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The brainchild of Italian gallerist and fashion journalist Carla Sozzani, 10 Corso Como blends fashion with art, music, design, and food to create multifunctional spaces. Recognizing its boundary-pushing approach to fashion and shopping, Samsung C&T Fashion Group partnered with Sozzani to open the 1,400m2<\/sup>\u00a0flagship store in Cheongdam-dong. Since then, the group has opened another branch of the famed Italian concept store in the Korean capital \u2013 10 Corso Como Avenuel.<\/p>

Dubbed by\u00a0New York Times<\/a>\u00a0as one of the hottest places to visit, 2018 sees the 10th anniversary of 10 Corso Como Seoul. To celebrate this landmark, Samsung C&T Fashion Group has lined up an array of events that will delight fashion fans.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Meet the \u2018King of Cling\u2019<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hailed as a true visionary, Tunisian-born fashion designer Azzedine Ala\u00efa has crafted many timeless dresses since he rose to fame in the 1980s. Nicknamed the \u2018King of Cling\u2019 for his figure-hugging and seductive designs, Ala\u00efa\u2019s creations have been worn by celebrities such as Michelle Obama, Lady Gaga, Victoria Beckham, and Madonna. The industry was left in shock when Ala\u00efa died unexpectedly of a heart attack last November.<\/p>

As part of its 10th anniversary celebration, 10 Corso Como Seoul is hosting an exhibition to look back on the life and work of Ala\u00efa. Entitled \u2018A Tribute to Azzedine Ala\u00efa\u2019, the retrospective includes items from the personal collection of Sozzani, who was a close friend of the legendary designer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Curated by renowned fashion historian Olivier Saillard, the exhibition features installations designed by Kris Ruhs as well as a mini-documentary on Ala\u00efa by fashion stylist Joe McKenna. An expansive overview of Ala\u00efa\u2019s artistic development, the exhibition, which runs until May 6, offers a rare opportunity for a close encounter with one of the fashion world\u2019s greats.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Hunt for Collectibles<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over the years, 10 Corso Como has worked with some of the world\u2019s most forward-thinking fashion brands. To showcase the works of the pioneers in the fashion world, a range of limited edition items will be released at the two branches of the concept store in Seoul.<\/p>

One of the most notable items is the ALA\u00cfA logo t-shirt. As the last collaboration between the designer and 10 Corso Como before his death, the t-shirt is imbued with symbolic significance and a must-have for any serious fashion fan. Unique eco-bags by Japanese streetwear brand Doublet as well as a special edition Converse will also feature at the stores.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A Cultural Melting Pot<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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10 Corso Como was founded on the idea of creating a platform for different cultures and ideas to meet. To mark the success of the concept store in transforming the Korean fashion industry, 10 Corso Como Seoul hosted a series of lectures by leading thinkers in the fashion world, including Saillard and McKenna.<\/p>

\u201cWe will continue to develop and elevate the status of South Korea\u2019s fashion through 10 Corso Como Seoul,\u201d says Lee Sorhan, Vice President of the group\u2019s Overseas Merchandising Division.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A Fashion Statement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The introduction of 10 Corso Como in Seoul 10 years ago has left an indelible mark on Korea\u2019s fashion industry. Samsung C&T Fashion Group will continue to develop the industry by creating spaces for new ideas to emerge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

In March 2008, fashion fans in Korea were presented a special treat when 10 Corso Como Seoul in Cheongdam-dong finally opened its doors. Not only did the store bring luxurious collections to shoppers, but as the first concept store in Korea, the unveiling of 10 Corso Como Seoul also represented a new chapter in the […]<\/p>\n","protected":false},"author":1,"featured_media":8785,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[1890,188,189,190,1891,1892,1893,1894,1895,1896,1897,1102,1156,1898,1899,90,353,1900,1901],"class_list":["post-8781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-king-of-cling","tag-10-corso-como","tag-10-corso-como-avenuel","tag-10-corso-como-seoul","tag-10-corso-como-seoul-10th-anniversary","tag-alaia","tag-azzedine-alaia","tag-carla-sozzani","tag-cheongdam-concept-store","tag-concept-store","tag-fashion-brands","tag-fashion-industry","tag-fashion-items","tag-joe-mckenna","tag-olivier-saillard","tag-samsung-ct","tag-samsung-ct-fashion-group","tag-tribute-exhibition","tag-women-clothing"],"acf":[],"yoast_head":"\nA Fashion Statement: Celebrating 10 Corso Como Seoul\u2019s 10th Anniversary - Samsung C&T Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-04-fashion-statement-celebrating-10-corso-como-seouls-10th-anniversary\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Fashion Statement: Celebrating 10 Corso Como Seoul\u2019s 10th Anniversary - Samsung C&T Newsroom\" \/>\n<meta property=\"og:description\" content=\"In March 2008, fashion fans in Korea were presented a special treat when 10 Corso Como Seoul in Cheongdam-dong finally opened its doors. 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