{"id":9883,"date":"2018-08-13T17:20:48","date_gmt":"2018-08-13T08:20:48","guid":{"rendered":"https:\/\/news.samsungcnt.com\/en\/?p=9883"},"modified":"2023-02-21T10:53:14","modified_gmt":"2023-02-21T01:53:14","slug":"local-fashion-international-scale-mean-win-sfdf","status":"publish","type":"post","link":"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/","title":{"rendered":"Local Fashion, International Scale:  What Does It Mean To Win sfdf?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9883\" class=\"elementor elementor-9883\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-731dfe5d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"731dfe5d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e21faf9\" data-id=\"2e21faf9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33039f3 elementor-widget elementor-widget-text-editor\" data-id=\"33039f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Breaking onto the international fashion scene is no easy feat for a young brand. Samsung C&amp;T Fashion Group\u2019s sfdf awards exist to support Korean fashion brands under five years old with their international \u2013 as well as domestic &#8211; growth.<\/p><p>The winners of sfdf not only receive funding and public exposure to boost their brands, but also mentorship from the Samsung C&amp;T Fashion Group. This guidance is geared at improving brands\u2019 longevity, as well as assisting them with their growth on the global fashion scene.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5e5ee4 elementor-widget elementor-widget-heading\" data-id=\"d5e5ee4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Global Aspirations<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23e326c elementor-widget elementor-widget-text-editor\" data-id=\"23e326c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The brothers behind first place 2018 sfdf winner IISE, Terrence and Kevin Kim, understand the importance of careful planning in achieving success on an international scale. \u201cFrom the beginning, we knew that IISE would be a very long-term project for us, so we try to stay focused on our concept and vision for the brand. This is a challenge we face every year, but we know what we need to do to grow into a long-term brand.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00dabbc elementor-widget elementor-widget-image\" data-id=\"00dabbc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub2-7.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NTgsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWIyLTcuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"561\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub2-7.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37958\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub2-7.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub2-7-300x219.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Brothers Terrence and Kevin Kim from 1st place winner, IISE<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05f5f9a elementor-widget elementor-widget-text-editor\" data-id=\"05f5f9a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>They also have their own unique vision for global growth. \u201cWe want to re-interpret different Korean elements into all lifestyle categories and push it to a global audience,\u201d they say of their future goals. \u201cA truly global lifestyle brand with Korean elements does not yet exist, so we are striving to create one that incorporates inspirations from modern, traditional, Eastern and Western things.\u201d<\/p><p>This aspiration is what distinguished them as the winner of sfdf 2018, notes Hang-seok Cho, Director of Samsung Fashion Design Fund Marketing Team; \u201cthese Korean brothers, born and raised in America, are inspired by Korean culture and clothing and have developed this into their own distinct identity.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-498f2ad elementor-widget elementor-widget-image\" data-id=\"498f2ad\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub3-7.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NTksInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWIzLTcuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"557\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub3-7.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37959\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub3-7.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub3-7-300x218.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">IISE\u2019s creative identity reflects that of its creators, brought up in the US \u2013 not 100% Korean, not 100% American, but a \u201cmarriage\u201d of both cultures.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b139924 elementor-widget elementor-widget-text-editor\" data-id=\"b139924\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Succeeding within the global fashion scene whilst staying true to your brand\u2019s concept is no easy feat. According to the Kim brothers, the key to surviving in the fashion industry is a \u201cbalance of creativity and commerce.\u201d The endorsement the sfdf awards has provided gives them confidence that IISE has a place in the Korean fashion scene, as well as overseas.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff24ae4 elementor-widget elementor-widget-heading\" data-id=\"ff24ae4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The People\u2019s Choice<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4194d9c elementor-widget elementor-widget-image\" data-id=\"4194d9c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub4-3-1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NjAsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWI0LTMtMS0xLmpwZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"770\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub4-3-1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37960\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub4-3-1-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub4-3-1-1-150x150.jpg 150w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub4-3-1-1-300x300.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">The 10 finalists of the 2018 sfdf awards; the winners were decided in part by public vote<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfce82b elementor-widget elementor-widget-text-editor\" data-id=\"dfce82b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This year\u2019s sfdf awards saw 10 finalists selected from a talented pool of entrants by a board of judges. But the final three winners were determined not just by expert panel, but also by a public vote across social media channels.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1669060 elementor-widget elementor-widget-image\" data-id=\"1669060\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub5-3.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NjEsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWI1LTMuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"355\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub5-3.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37961\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub5-3.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub5-3-300x139.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">(from left to right) IISE, Another Office, EN OR<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0fb915 elementor-widget elementor-widget-text-editor\" data-id=\"d0fb915\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>With the first place title going to menswear designers IISE, the second place prize was awarded to clothes and accessory designer Another Office, and third prize went to EN OR, a casual womenswear brand. All three managed to strike a chord with the voting audience and judges by presenting brand concepts that were distinctly unique.<\/p><p>The final voting stage of the sfdf provides a new level of endorsement for these young brands. Jin-hye Park from EN OR believes that her brand lookbook is what successfully distinguished EN OR to voters and says that this recognition shows that \u201cmy brand may be positioned as a brand loved by the public\u201d \u2013 a strong foundation for future growth.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c50f8bf elementor-widget elementor-widget-image\" data-id=\"c50f8bf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub6-3.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NjIsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWI2LTMuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"980\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub6-3.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37962\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub6-3.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub6-3-235x300.jpg 235w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub6-3-802x1024.jpg 802w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Second place winner Another Office\u2019s concept is focused on clean cuts of stylish yet simple materials built to last for the wearer<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e946c1b elementor-widget elementor-widget-image\" data-id=\"e946c1b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub7-3.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NjMsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWI3LTMuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"980\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub7-3.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37963\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub7-3.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub7-3-235x300.jpg 235w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub7-3-802x1024.jpg 802w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Third place winner EN OR prides itself on skillfully combining color and material in their designs in order to achieve a comprehensive overall brand concept<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d650147 elementor-widget elementor-widget-heading\" data-id=\"d650147\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Investing in the Future<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6199cdc elementor-widget elementor-widget-text-editor\" data-id=\"6199cdc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>On top of this public exposure, along with the opportunity to have their products hosted on the C&amp;T Fashion Group\u2019s online store, winners of the sfdf receive prize money from a 100 million won pot to put towards furthering their brand operations.<\/p><p>For young brands, balancing time as well as resources can be difficult. \u201cAs a small brand that needs to handle everything, from design to production to sales, it can be challenging both mentally and materially,\u201d say the team behind Another Office, Dong-soo Shin and Ju-hyung Seo. \u201cNow we will have more time and resources to focus on creative designs and prepare for overseas business.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0d9798 elementor-widget elementor-widget-image\" data-id=\"f0d9798\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub9-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NjQsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWI5LTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1149\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub9-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37964\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub9-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub9-1-201x300.jpg 201w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub9-1-685x1024.jpg 685w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">thisisneverthat, helmed by Na-dan Cho, In-wook Park and Jong-Kyu Choi, became a brand to watch on the streetwear scene\nafter their sfdf runway presentation at Seoul Fashion Week 2018<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a57862e elementor-widget elementor-widget-text-editor\" data-id=\"a57862e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Last year\u2019s sfdf winner thisisneverthat earned international buzz following their first-ever runway show at\u00a0<a href=\"https:\/\/www.seoulfashionweek.org\/designers\/view\/thisisneverthat_x_sfdf\/\">Seoul Fashion Week 2018<\/a>, with\u00a0<a href=\"https:\/\/www.wmagazine.com\/story\/thisisneverthat-south-korea-supreme\">global critics<\/a>\u00a0touting the brand as Korea\u2019s answer to the American streetwear behemoth, Supreme, and praising the brand\u2019s distinctly Korean take on the urban clothing aesthetic. As first place winners, IISE have also received a runway presentation slot at the 2019 Seoul Fashion Week.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a5c322 elementor-widget elementor-widget-image\" data-id=\"4a5c322\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/news.samsungcnt.com\/wp-content\/uploads\/sites\/3\/2018\/08\/sub10-1-1.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mzc5NTcsInVybCI6Imh0dHBzOlwvXC9uZXdzLnNhbXN1bmdjbnQuY29tXC91cGxvYWRcLzIuMFwvd3AtY29udGVudFwvdXBsb2Fkc1wvc2l0ZXNcLzNcLzIwMThcLzA4XC9zdWIxMC0xLTEuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"561\" src=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub10-1-1.jpg\" class=\"attachment-medium_large size-medium_large wp-image-37957\" alt=\"\" srcset=\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub10-1-1.jpg 940w, https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/sub10-1-1-300x219.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">The sfdf awards is a smaller yet more versatile spinoff of the SFDF awards \u2013 as denoted by the lower case letters utilized in its name and logo<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8293db5 elementor-widget elementor-widget-text-editor\" data-id=\"8293db5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The sfdf awards are quickly becoming an important benchmark for young brands in the Korean fashion world. The validation sfdf offers brands at a crucial moment in their development can help elevate them onto the international stage, bringing the dynamic energy of the Korean creative scene to people all around the world.<\/p><p>This year\u2019s winners encapsulate a diverse range of young creative talent. Just as all three winners aspire for their brands to have achieved global recognition in 20 years\u2019 time, so too do Samsung C&amp;T Fashion Group intend to help them achieve that.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Breaking onto the international fashion scene is no easy feat for a young brand. Samsung C&amp;T Fashion Group\u2019s sfdf awards exist to support Korean fashion brands under five years old with their international \u2013 as well as domestic &#8211; growth. The winners of sfdf not only receive funding and public exposure to boost their brands, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9931,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[1280,1281,193,1282,1283,1284,1285,1286,321,1287,722,90,103,124,1288,1289,1290,443,1291,1292,1293,1294,1295],"class_list":["post-9883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-another-office","tag-en-or","tag-fashion","tag-fashion-marketing","tag-fashion-marketing-ideas","tag-fashion-runway","tag-fashion-tips","tag-iise","tag-korean-fashion","tag-korean-fashion-designers","tag-samsung","tag-samsung-ct","tag-samsung-ct-newsroom","tag-samsung-fashion","tag-samsung-fashion-design-fund","tag-samsung-fashion-runway","tag-samsung-fashion-show","tag-sfdf","tag-small-sfdf","tag-the-2nd-sfdf","tag-thisisneverthat","tag-top10-designers","tag-winner-of-sfdf"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Local Fashion, International Scale: What Does It Mean To Win sfdf? - Samsung C&amp;T Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local Fashion, International Scale: What Does It Mean To Win sfdf? - Samsung C&amp;T Newsroom\" \/>\n<meta property=\"og:description\" content=\"Breaking onto the international fashion scene is no easy feat for a young brand. Samsung C&amp;T Fashion Group\u2019s sfdf awards exist to support Korean fashion brands under five years old with their international \u2013 as well as domestic &#8211; growth. The winners of sfdf not only receive funding and public exposure to boost their brands, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\" \/>\n<meta property=\"og:site_name\" content=\"Samsung C&amp;T Newsroom\" \/>\n<meta property=\"article:published_time\" content=\"2018-08-13T08:20:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-21T01:53:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.samsungcnt.com\/en\/wp-content\/uploads\/sites\/3\/2018\/08\/1200x959thumb294x235\ub300\uccb4-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"959\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Samsung C&amp;T Global PR Manager\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Samsung C&amp;T Global PR Manager\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\"},\"author\":{\"name\":\"Samsung C&amp;T Global PR Manager\",\"@id\":\"https:\/\/news.samsungcnt.com\/en\/#\/schema\/person\/7c21bf3897113ac1b49ed07b1d871d08\"},\"headline\":\"Local Fashion, International Scale: What Does It Mean To Win sfdf?\",\"datePublished\":\"2018-08-13T08:20:48+00:00\",\"dateModified\":\"2023-02-21T01:53:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\"},\"wordCount\":942,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/news.samsungcnt.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.samsungcnt.com\/upload\/2.0\/wp-content\/uploads\/sites\/3\/2018\/08\/1200x959thumb294x235\ub300\uccb4-2.jpg\",\"keywords\":[\"Another Office\",\"EN OR\",\"fashion\",\"fashion marketing\",\"fashion marketing ideas\",\"fashion runway\",\"fashion tips\",\"IISE\",\"korean fashion\",\"korean fashion designers\",\"samsung\",\"samsung c&amp;t\",\"Samsung C&amp;T Newsroom\",\"Samsung Fashion\",\"Samsung Fashion Design Fund\",\"samsung fashion runway\",\"samsung fashion show\",\"SFDF\",\"small sfdf\",\"the 2nd sfdf\",\"thisisneverthat\",\"top10 designers\",\"winner of sfdf\"],\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\",\"url\":\"https:\/\/news.samsungcnt.com\/en\/features\/fashion\/2018-08-local-fashion-international-scale-mean-win-sfdf\/\",\"name\":\"Local Fashion, International Scale: What Does It Mean To Win sfdf? 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