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Effortless Styling for All Occasions: Why Plaid is Leading F/W ’18 Fashion

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Plaid, or ‘check’ pattern, has seen a resurgence recently thanks to nostalgia for 80s-style and 90s-style prints, as well as demand for flexible, effortlessly trendy fashions that can contribute to a calmer and more hassle-free lifestyle. Plaid is back once again as a key staple of F/W ’18 fashions, the perfect transition weather style. Given …

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ALTERNATIVE: Juun.J’s S/S 2019 Takes Layering to the Next Level

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Juun.J, part of Samsung C&T’s Fashion Group, held its 2019 Spring/Summer (’19 S/S) collection presentation at the esteemed Palais de Tokyo, a renowned art, music and performance space in Paris, on June 22nd. In a unique runway presentation centered around the brand’s trademark oversized attire, Juun.J presented a concept characterized by sportswear influences, colorful styles …

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From Fashion Plates to KOLs: The Changing Face of Fashion Advertising

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From large billboards in city centers to vibrant photographs in magazines, fashion advertisements are as diverse as the clothing styles on the market today. With hundreds of brands for consumers to choose from, it’s unsurprising that fashion labels spend $500 billion per year on promotions in a bid to catch the eyes of fashionistas. How …

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Cult Favorite: NONAGON Captures Street Style Cool in 2017 Spring/Summer Collection

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Millions of fans attended the latest global concert tour of K-Pop group BIGBANG, which ended just last month, proving that the world’s obsession with K-pop is still strong and very much alive. To expand the trendsetting K-Pop universe into the realm of fashion, YG Entertainment, a talent agency that represents the likes of PSY, CL …

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