Fashion

Beanpole Sports to start Little Challenge with OMC

August 9, 2019

Beanpole Sports has started a promotional campaign called Little Challenge with nonprofit cycling organization One Mile Closer (OMC). On Aug. 8, Samsung C&T’s Fashion division said it will conduct the Little Challenge campaign with Beanpole Sports to sincerely convey the value of the organization’s spirit of sports and sustainability after signing a partnership with OMC. […]

Are you beach-ready?

July 17, 2019

Summer holidays are coming up soon! With beach destinations across the world vying for attention this summer, many of us will be hitting the sand before autumn comes around. But where to find a new swimsuit and all the accessories to make this year’s beach experience both chic and memorable? Here are some trends making […]

MOIA’s natural mood earns sfdf prize

July 15, 2019

Samsung C&T’s Fashion Group on Tuesday selected MOIA as the first-place winner of its sfdf sponsorship program for fashion and lifestyle designers – with Samsung Fashion Design Fund’s sfdf now reaching its third year. MOIA is a middle-priced womenswear brand launched by Im Yoo-jung in 2017 characterized by a simple and basic design with a […]

Juun.J unveils S/S 2020 collection in Paris

June 27, 2019

Paris Fashion Week witnessed a synergy of the past and future this month when Korean brand Juun.J unveiled its avant-garde Spring/Summer 2020 collection in the historic surroundings of the Ecole de Medecine. In trademark fashion, Juun.J’s creative director Jung Wook-jun demonstrated 40 outfits through his reinterpretation of traditional tailoring elements with bold combinations under the […]

How slow shopping beats the internet

June 18, 2019

An unhurried cultural revolution is working its way across the world, one that is defying the received idea that faster is better. It is about “savoring the hours and minutes rather than just counting them,” Carl Honoré wrote in his book “In Praise of Slow.” The so-called slow movement can be traced back to Italy […]

The endless curiosity of Juun.J’s new flagship store

May 21, 2019

It has been a glittering journey for Juun.J: from stunning Paris Men’s Fashion Week in 2007 with its reinvention of traditional attire to earning global acclaim when successfully wrapping up its 13th Paris collection in 2013 and also developing a widespread celebrity fandom. Juun.J was worn by pop sensation BTS during their recent Saturday Night […]

Thousands click ‘like’ to brighten world of visually impaired kids

May 10, 2019

Fashion-conscious netizens are being offered a simple way to raise money for low-income children in need of sight-giving surgery – they just need to click the little heart to like Heart for Eye content posted by fashion brand KUHO on its official Instagram account.  For every “Like” received in May, KRW1,000 (nearly a dollar in the […]

Beanpole, Monthly Yoonjongshin unveil Jang Beom-june music video

April 30, 2019

Samsung C&T Fashion Group said on April 24 that it had released a cover of the 1989 song “After You Leave Me” by Jang Beom-june, the leader of the highly popular indie band Busker Busker, as part of Beanpole’s 30th anniversary “Now Thirty” campaign. The song is the second in the Beanpole campaign, which was […]

The fashion trend toward diversity

April 29, 2019

As societies around the world take positive steps towards equality, fashion is catching up by embracing diversity. If what people wear matters – to their sense of dignity and their well-being – then fashion brands are increasingly striving to ensure no one is left behind, whether they need mobility support, maternity wear, or improved plus-size […]

Seoul Fashion Week struts up global runway

April 5, 2019

What it lacks in longevity, Seoul Fashion Week makes up for in youthful exuberance and unencumbered urban chic that dares bystanders to join in or stand jaw-opened. Like the fabric of so many modern Korean success stories, Seoul fashion has seen the world’s chips and raised them – as evidenced by the bold individuality of […]