Features

The call of the wild has always had an allure for Kwang-hee Lee. The milestones of his life are marked by time spent with animals. As a young boy in rural South Korea, he grew up close to nature and domesticated farm animals. Then, while studying industrial design, he got a part-time job at the […]

From glistening lights to gift-filled stockings, the holiday season is packed with traditions and activities that delight all our senses, making the holiday season one of the most special time of the year. But have you ever wondered what raw materials make holiday traditions possible? Just like Santa’s helpers and reindeer, Samsung C&T Trading Group […]

When virtual reality gaming first launched with the Oculus Rift, many people thought that the giant goggles and hand waving were a gimmick destined for failure. But while first generation VR technology hardware has yet to reach mainstream popularity, high-tech gaming is stronger than ever. The number of VR users on Valve’s game platform Steam, […]

2018 is drawing to a close, and with it, another exciting year in fashion for Korean brands – particularly on the international stage. Two up-and-coming brands have especially seen their international stars grow this year: REJINA PYO and BLINDNESS, the joint winners of this year’s Samsung Design & Fashion Fund (SFDF) awards. This recognition has […]

“When ideas arise, I put them in my cell-phone,” said Kim. “I often think of mistakes I’ve made right in the middle of a shower, then I rush out of the bathroom covered in soap to take notes.” Such anecdotes are characteristic of Kim, who describes himself as a deep thinker. He joined Samsung C&T […]

The roll of the calendar towards the end of the year means frostier weather, reduced daylight and plummeting temperatures – but it also heralds the start of the festive season. If you happen to be in Korea during this time of year and looking for some holiday fun, you’re in luck – there’s no shortage […]

The holiday season is upon us, which means it’s time to think about what gifts to get for your friends and loved ones. For some, holiday shopping is a joyous and festive experience. For others, it’s a tedious chore that cannot end fast enough. Whichever camp you fall into, Samsung C&T Fashion Group has prepared […]

The largest environmental health problem in the world doesn’t come from groundwater or plastics – it’s in the air. Ambient air pollution with fine particulate matter smaller than 2.5 millionths of a meter, known as PM2.5, was the fifth leading cause of death across the globe in 2015. While developed countries have worked towards solutions, […]

Eung-tae Kim’s golf game might not have improved in 15 years, but that doesn’t mean he hasn’t been building towards perfection at the Anyang Country Club. As the greenskeeper for the golf course, he has been obsessed with ensuring that the grounds are blanketed with soft grass and stunning botanicals. “I’ve loved plants since I […]

While the name ‘Everland Theme Park’ perhaps at first makes you think of its state-of-the-art rollercoasters and themed attractions, did you know that you can also experience the very best of Korean culture from throughout the ages at Everland? From history to culture to food, there is a wealth of traditional Korean fare to be […]