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Fashion

Fashion

Fashion’s expansion into lifestyle: A Label of curated clean beauty

Of course, fashion is not limited to clothing. There are not only trends in what we wear, but the objects we use and keep around us. Increasingly, fashion brands are expanding into lifestyle. Luxury brands like Versace and Gucci have been doing it for years, offering fragrances, crockery, skateboards, and even dog beds. But

Juun.J and Reebok reinvent sneakers

The new Pump Court sneakers by Juun.J and Reebok have at last been released. The shoes were first shown off back in December 2019 when Juun.J turned heads at Paris Fashion Week with its leather-inspired Fall/Winter 2020 collection. Juun.J & Reebok collaboration Pump Court sneakers at Paris Fashion Week Since 2007,

Online-only fashion brands cater to contactless customers

Only a decade or two ago, when internet shopping was still in its infancy, some people balked at the idea of ever buying clothing online. That has already changed a lot, but the pandemic this year really accelerated the move towards contactless shopping and buying things from home or wherever

Finding ways to make fashion more sustainable

In a March 2020 article on the BBC website, Christine Ro asked the million-dollar question: “Can fashion ever be sustainable?” As consumers become more interested in knowing about the impact on the environment of their shopping choices and choosing accordingly, it’s a timely thing to ask. The fashion industry is

BEAKER goes online and gender neutral with B_

Just as in society we are seeing traditional gender roles move in the direction of equality and fluidity, the same trend is now visible in the fashion world. Actually, the concept of clothing that is gender neutral, or unisex, is itself not new, although in recent years it has entered

For F/W 2020, womenswear takes a practical, comfortable turn

Although the leaves may still be on the trees, we can sense the feeling of fall in the air, and winter is lurking just behind. Some of us may be working from home, but it’s still time to think about what to wear in the colder months as we try

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