Fashion
The Color of the Year: Why Does It Matter?
PANTONE 18-3838 Ultra Violet. By now, this particular combination of words and digits may look surprisingly familiar to many. Following global color authority Pantone Color Institute’s announcement of the color of the year for 2018, Ultra Violet and a collage of images with the magical hue have dotted no shortage
K-Fashion Trends: A Snapshot of Korean High Streets
Keeping track of all the trends in this fast-paced world can be dizzying at times, especially in the fashion industry where change is the only constant. For the South Korean fashion industry, 2017 brought novel challenges and opportunities, as new cultures, values and technologies emerge. To help brands and retailers
Packing for Your December Adventure: How to Find the Right Outfit
There’s something special about December. As you inch toward the end of the year, you can feel a sense of excitement in the air. It’s a time when you look back at the year, celebrate life, share time with loved ones, and enjoy yearend festivities. You could do all that
From Fashion Plates to KOLs: The Changing Face of Fashion Advertising
From large billboards in city centers to vibrant photographs in magazines, fashion advertisements are as diverse as the clothing styles on the market today. With hundreds of brands for consumers to choose from, it’s unsurprising that fashion labels spend $500 billion per year on promotions in a bid to catch
Samsung C&T-Sponsored LPGA Super Rookie Sung-hyun Park Shines
This year has been a whirlwind of excitement for Korean golf player Sung-hyun Park to say the least. She climbed to the top spot in women’s world rankings in the second week of November and secured her place as rookie of the year as early as mid-October, with five events
How to Keep Warm and Stay Active this Fall
As temperature cools, curling up under a blanket at home can seem a lot more attractive than exercising outdoors. But if you wear the right clothes, it’s easy to enjoy outdoor activities in the colder months. Health experts agree that even a small amount of exercise daily can reap huge physical and mental
